Blockchain

How Telegram’s TON Ecosystem Could Transform Cryptocurrency Adoption

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The biggest obstacle facing the cryptocurrency industry today is achieving mass adoption. Roundtable host Rob Nelson and Rebecca Chow, head of investment research at ViaBTC Capital, recently delved into the key factors that could drive widespread cryptocurrency acceptance.

Rob Nelson emphasized that mass adoption depends on developing technologies, products, and services that meet real needs for utility. Drawing a parallel with the advent of email, he emphasized the importance of creating applications that people find indispensable. Nelson suggested that email’s success lies in its ability to meet a need that users didn’t even realize they had until the technology became ubiquitous.

Rebecca Chow pointed to the bitcoin ecosystem as a prime example of efforts to drive mass adoption. She noted that bitcoin’s Lightning Network enables fast, low-cost payments in stores, demonstrating the potential of blockchain technology to improve everyday transactions. However, Chow noted that the TON ecosystem, the blockchain for Telegram, could have even greater potential. With hundreds of millions of existing users, Telegram offers a built-in community that most crypto projects struggle to develop from scratch.

Recently, powerful cryptocurrency venture capital firms such as Pantera Capital have invested heavily in TON, purchasing millions of dollars worth of coins.

Chow explained that most crypto projects start with an idea and then try to build a community around it. In contrast, TON takes advantage of an already established and massive user base. This unique approach positions TON to leverage its community-first strategy to drive adoption. He noted, “The hardest part for a crypto project is establishing a consistent and large user base, but Telegram already has that.”



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