Blockchain
Mobile Gaming App Rebase Partners with Beverage Jarritos to Power Customer Interaction via Blockchain
Rebase, an innovative mobile gaming application that combines move-to-earn mechanics with advanced geolocation technology, has partnered with renowned beverage brand Jarritos. This collaboration heralds the launch of an exclusive US campaign aimed at increasing user engagement and interaction, offering Rebase users unique opportunities to win distinctive Jarritos-themed prizes.
Leveraging Blockchain for a Better User Experience
At the heart of this partnership is Rebase’s ingenious use of blockchain technology, creating a transparent, secure and interactive gaming environment. This blockchain integration increases the functionality of the app, demonstrating Web3’s potential to revolutionize marketing strategies by providing dynamic user experiences that reward engagement with tangible benefits.
Changing marketing landscape
Mike Lee of Jarritos’ Web3 Team highlighted the importance of the collaboration, saying it represents the evolving landscape of blockchain and GameFi. He highlighted the engaging nature of the campaign, taking users on an emotional journey while promoting authentic connections with the Jarritos brand.
Empowering users with Blockchain technology
Participants can access exclusive products via the Rebase app, experiencing first-hand the unique benefits of blockchain technology. Every transaction and interaction within the campaign is meticulously recorded on the blockchain, ensuring transparency and instilling trust among participants.
Innovation meets tradition
The Rebase team expressed excitement about the partnership, characterizing it as a fusion of innovation and tradition. They aim to redefine the boundaries of user engagement and showcase the transformative power of blockchain in modern marketing practices.
Onboarding users to Web3
Rebase strives to introduce new users to the Web3 ecosystem, leveraging the familiar and beloved Jarritos brand to improve the overall user experience. This strategic move also bridges the gap between established Web2 brands and the emerging Web3 space, marking a significant step in integrating blockchain technology with traditional marketing practices.
Ultimately, the partnership between Rebase and Jarritos represents an innovative fusion of gaming and brand engagement, driven by blockchain technology. This collaboration not only enriches user experience but also paves the way for future innovations in marketing strategies.