Blockchain
Motorverse by Animoca Brands partners with Turbo Token to improve ecosystem engagement
Motorverse, a project of Animoca Brands known for its interoperable ecosystem of motorsports titles, has announced a partnership with the popular meme coin TURBO token. Second Animoca Brandsthe collaboration aims to explore opportunities related to joint marketing and interoperability.
Partnership details
The partnership includes a token exchange involving Motorverse’s REVV tokens and TURBO tokens. The TURBO tokens received by Motorverse will be used for community building initiatives for the Motorverse community of REVV holders. Futureplay.com will support this initiative as a liquidity partner, providing the necessary liquidity for the token exchange.
Community involvement initiatives
To celebrate the partnership, Motorverse will host a series of competitions starting June 26. The first competition will invite participants to create automotive liveries incorporating the TURBO and Motorverse branding for Motorverse’s REVV Racing title. A meme-making contest will follow to encourage community members to create engaging and funny memes that highlight the partnership.
Importance of meme coins
Meme coins have seen a surge in popularity in 2024, representing popular internet memes and pop culture references. They have grown to hold cultural significance within the Web3 community. The TURBO token, as the first AI-generated meme coin, is seen as a bold experiment in cryptocurrency creation, which aims to integrate new Web3-savvy communities into the Motorverse ecosystem.
Statements from key figures
Will Griffiths, CEO of Motorverse, said: “As the first AI-generated meme coin, the TURBO token is a bold experiment in cryptocurrency creation and will strongly incentivize the integration of new Web3-savvy communities into the Motorverse ecosystem . This exciting alliance broadens the horizons of the Motorverse and sets a new standard for meme coin collaborations in the digital entertainment landscape.”
Johnny Mack, TURBO strategic partnership developer, added: “The collaboration marks an important milestone in digital gaming and enhances TURBO’s branding and market presence, aligning it with Animoca Brands’ strong expertise in Web3. Integrating TURBO into Motorverse will improve user engagement and create unique gaming experiences by expanding the utility of the TURBO token.”
Matthew Pappas, CEO of FuturePlay, commented: “To activate this partnership, an exclusive Motorverse/TURBO/FuturePlay NFT will be available to the FuturePlay.com community.”
About Motorverse
Motorverse develops and publishes interoperable branded motorsports experiences for blockchain. It currently includes 10 games, including MotoGP™ Ignition, Formula E: High Volt and the Torque Drift series. Motorverse games are connected by a shared economy powered by the REVV token, the central utility and governance token for the Motorverse ecosystem.
Information on Animoca brands
Animoca Brands is a Web3 leader that leverages blockchain to provide digital property rights to consumers, helping to establish the open metaverse. The company develops and publishes a broad portfolio of products, including original games and those that utilize popular sports and entertainment IP.
Information about TURBO
Turbo Token ($TURBO) is the first AI-generated memecoin created with the assistance of ChatGPT. It exemplifies the potential of generative AI in democratizing cryptocurrency creation, combining the cultural appeal of memes with the financial capabilities of cryptocurrencies.
About FuturePlay.com
FuturePlay.com launched in December 2023 and offers over 4000 games and various sports markets. It accepts nine major cryptocurrencies and plans to launch its own token, $FUTR, in the fourth quarter of 2024.
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