Blockchain
TON Blockchain and Mocaverse Collaborate to Reach a Market of 1.6 Billion Users
TON Blockchain, Mocaverse, and the MOCA Foundation have announced a strategic partnership to bring together an ecosystem that boasts over 1.6 billion users.
In an announcement on Monday, Animoca Brands said the initiative will target the growth and adoption of cryptocurrencies around the world. Mocaverse and TON Blockchain ecosystems. MOCA Coin (MOCA) and Toncoin (TONNE) will be at the heart of this partnership, the company wrote.
TON Blockchain and Mocaverse aim for 1.6 billion user base
Mocaverse, a consumer network project backed by gaming and investment giant Animoca Brands, and TON Blockchain, the cryptocurrency network backed by Telegram, are aiming to collaborate on an “identity and reputation-based consumer network.”
According to Yat Siu, Executive Chairman and Co-Founder of Animoca Brands, this collaboration brings together a shared mission on Web3 adoption and digital property rights. Siu noticed that by joining forces, we could broaden user adoption of both Mocaverse and TON Blockchain.
“The unique partnership between Telegram and the TON Foundation and the collaboration unveiled today provides the opportunity to bring Moca ID and Realm Network SDK to Telegram’s 900 million users, which we believe could exponentially amplify all of our respective network effects,” he commented.
In essence, the deal suggests a total addressable market of over 1.6 billion users, given Telegram’s 900 million users and Moca Network’s 700 million+ addressable users. The latter includes a portfolio of over 450 companies in the Moca Network and Animoca Brands ecosystem.
Initiatives including games, hackathons, acceleration programs
TON and MOCA Foundation plan to leverage go-to-market assets and native tokens to realize the partnership goal. The partners will also integrate Moca ID on TON Blockchain and within its ecosystem, as well as TON Society ID for interoperability.
There are also plans to tap into Mocaverse’s interoperable SDK product and Telegram’s Mini App Platform, announced just days after Telegram CEO Pavel Durov’s announcement. announced the launch of a mini app store.
Areas likely to support more user onboarding to the networks include social casual gaming, sports, and IP experiences. The partners will also launch co-branded hackathons and an accelerator program.
It is noteworthy that Telegram-based tap-to-earn projects, including Notcoin and Hamster Kombat, have entered the cryptocurrency market scene in recent months.
MOCA and TON Incentive Program
As part of the strategic partnership, MOCA Foundation and TON Foundation have agreed on a foundation-level token exchange for MOCA and TON.
The agreement outlines a steering committee that will use a combined $20 million war chest to incentivize developers and users. Initiatives to this end will include joint airdrops using TON’s The Open League and Moca Network’s PointFi.